MADE BY SARENZA
Launched in 2014 by Sarenza, the exclusive label Made by Sarenza is a bold, sparkling and colorfull brand,100% made in Europe. This Homemade collection goes against the current of private retail label with premium quality products, a special attention to details and colors and a strict selection of materials and leatherware. A "designer brand" offer at a very accessible price. All the collections are based on 3 strong themes inspired by the latest fashion trends. Made By Sarenza is a very playfull, graphical brand with a twist.
A “prêt-à-trotter” philiosophy that communicates proudly the Sarenza brand values. It has also recently become the perfect Sarenza's brand for collaborations : Camille Walala, Shourouk…
La Cordonnerie Générale worked closely with Sarenza from the beginning of the project, defining and organizing brand positioning.
We take care of Made by sarenza collections from A to Z :
- Style orientations and collection plan
- Choice of colour range, materials and prints
- Leatherware and components sourcing
- Design of products and their technical specifications for manufacturers
- Fitting, measurements, and amendments made to prototypes
A collaboration that lasts since the birth of the label and generated 8 shoe collections